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Tails, You Win

Tails, You Win

Red Panda
Source: Flickr

Like you, I’ve been toying lately with the idea of growing a
tail. Nothing too elaborate mind you, just something long
enough and furry enough that when I wag it, you can tell I’m
happy.
The truth is, I wish everybody had one.
Think about it. Never again would you have to sit and wonder
whether or not your husband really likes your family. If you
saw his tail wagging, you’d know. Granted, this kind of
evolutionary upgrade would require that most of us purchase an
entirely new set of pants, but on the whole, I think it would be
worth the adjustment.
The one place where what I’m suggesting would help the most of
course, is E-Newsletters. I say this because in our current,
tail-free business world, there’s no easy and obvious way to
directly measure how much readers like and appreciate what we’re
sending each month. Unlike its more trackable marketing cousins
— things like direct mail, Google ads or telemarketing — most
of what’s going on with your E-Newsletter occurs behind the
scenes, in the home, office and mind of your reader.
The fact is, to measure the effectiveness of your E-Newsletter,
you’ve got to look in a number of different places and, like
assembling a puzzle, it’s left to you to arrange the pieces into
something meaningful.
With that in mind, and in descending order of importance, here’s
what I recommend you pay attention to:
1. Is your phone ringing / inbox dinging with clients? We all
want to create and publish a great newsletter, but that’s not an
end in itself. The point of all this after all, is to attract
“good clients” — defined as companies and people with whom we
want to do business. If publishing your newsletter creates this
kind of activity, skip the rest of today’s issue and go buy
yourself some doggie treats. Your newsletter is getting the job
done.
2. Is your phone ringing / inbox dinging with non-client offers?
Calls from journalists, invitations to speak or appear on
industry panels, questions from colleagues, etc.
Activity
related to your standing as expert — while admittedly not
client work per se — is still a sign that you are viewed as an
authority in your field. If your newsletter is positioning you
in this way, you’re definitely on the right track (i.e. buy the
doggie treats, but maybe don’t eat them yet).
3. Are people you’ve never heard of adding themselves to your
mailing list? It’s great (and recommended) to acquire new
subscribers by asking people you meet if they’d like to be on
your list, but the true test of quality is when strangers
request your stuff. With nobody twisting their arm (except
maybe one of your current readers enthusiastically forwarding an
issue — another good sign), this is about as pure an indication
that your newsletter is valued in the “information marketplace”
as you’ll find.
4. Are readers interacting with your newsletter? When I say
“interacting,” I’m lumping together both e-mail comments sent
back to you when you publish, and clicks made on the various
links within the newsletter. Both of these are good, often
early signs of future clients. In my experience, people tend to
snoop around and feel you out before they pick up the phone and
hire you.
So while “interaction” by itself doesn’t necessarily mean
anything (lots of people just like to interact, but will never
become clients), if you’ve got the opposite situation — no
clicks and no e-mail from readers — your message may be falling
on deaf ears.
5. What’s your e-mail open rate? I mention this one because I
know you’re paying close attention to it, although frankly it’s
not a very accurate measure of what’s going on. As a result of
a few technical developments over the last couple of years
(click here to read my newsletter from last year for more
details — scroll down to the “Interesting Tidbit” section),
this number has so much noise in it that it offers only a blurry
glimpse of how much your newsletter is really being opened. So
I’d keep an eye on open rate, but only in the context of all
these other pieces of the puzzle.
6. What’s your opt-out rate? Lots of people swear by this
statistic, and in particular, how low it usually is: “Our
newsletter must be good because we hardly ever get any
unsubscribes.” I don’t know. To me that makes about as much
sense as gauging the quality of your piano playing by tracking
how many rocks your neighbors throw through the window. Just
because your newsletter isn’t bad enough to complain about or
request removal from, it doesn’t mean anybody’s reading it.
With e-mail, it’s just as easy for the recipient to click delete
or assign your newsletter to the junk mail folder as it is to
unsubscribe. A low opt-out rate may only be measuring what it’s
measuring (if you get my drift).
Bottom Line: An E-Newsletter is an incredibly powerful and
effective marketing tool. However, because it contributes to
your business on so many different levels, in so many different
ways, and across a long period of time, it’s hard to put your
finger on one metric that tells the entire story.
If it’s bringing you the clients you want, that’s terrific —
keep doing what you’re doing. If it’s not, pay attention to
these other measures, and see if you can get a handle on
possible areas for improvement. Time for me to get my tail out
of here. . .

#Diet #Health #Fitness #Exercise #WeightLoss #Nutrition #fatburning #Workout #fatloss, ear drum, ear pain, ear ringing, ears, ringing, ringing in ears, Tinnitus

Shure Headphones… You Deserve The Best!

Shure Headphones… You Deserve The Best!

Red Panda
Source: Flickr

Shure headphones. As a company, this top quality company has long been known among musicians and the music industry for their incredibly high quality microphones that have become somewhat of a standard for recording or live performance.

With all the brands out there, why Shure? What’s so special about their Ipod type earpieces?

Making use of their powerful Sound Isolating technology in their earphones to provide a unique quality… that’s far beyond what the most expensive earbuds can offer, and beyond what even the best headphones could give.

Isolation was originally created as an in-ear monitoring system for musicians during live performances (it allowed them to hear their performance clearly without cheering from the crowd, venue or interference of the other instruments.) This corporation from Illinois now brings this technology to the average user. By using various pieces that block the background noise and direct a high-performance definitive sound straight into the ear.

Shure has designed their devices to create a separate listening area within the ear by having the earbuds fit directly into the ear canal. The soft, flexible sleeves on these are able to mold to your ear shape and therefore create a seal around the ear. This way, all outside noise is completely blocked out and your ears feel comfortable in every respect, meaning there is no listening fatigue or irritation from the earbud (s).

Isolation vs Cancellation

When comparing noise cancellation technology (which many cans have) and isolation technology, sound isolating technology is better in many respects. First, you get a pristine high-definition sound from the earphone design. Cancellation headphones are usually battery driven, heavier and of course much larger than earbuds. Second, this cancellation technology makes use of a process that cuts off certain frequencies within the music, and therefore brings in unwanted noise of a different sort (hissing, cracking etc.) This technology does not tamper with the original highs and lows of the music, but provides the best quality directly into the ear.

Specific Models:

Shure’s earphone products all come with isolating technology, and each model is created with a specific genre and user in mind. The SE modular earphones from Shure are ideal for all kinds of music listening, whether it be your MP3 device, hi-fi, Ipod or computer. The E-Series: E2, E3, E4, E5 and E500PTH are designed specifically to provide the ultimate in top quality for gamers, delivering all the tiniest of elements and sounds straight into your ear during your gaming experience. You can listen only to what you want to listen to, so you can fully immerse yourself in the game world. Isolating technology is the best choice to listen to music traveling on the bus, exercising, driving or any activity outside of a controlled environment.

Wireless Headphones

Their product line ranges are also wireless and cordless, which has an incomparable advantage compared to wired sets. Too many times have cords become entangled and broken through regular use, rendering the them useless. They produce excellent wireless sets for convenience, quality and affordability.

The ultimate quality continues to be delivered through Shure products, and this is just a small fraction of what they are producing.

#Diet #Health #Fitness #Exercise #WeightLoss #Nutrition #fatburning #Workout #fatloss, ear drum, ear pain, ear ringing, ears, ringing, ringing in ears, Tinnitus

Keloids Prevention And New Researches

Keloids Prevention And New Researches

Gone are the days when ear piercing was considered as an effeminate ritual. Today’s fashion seems to be transforming the way ear piercing is perceived. This should not come as a surprise because ear piercing is a universal practice even during the primitive times.
An article published in a scientific magazine indicates that individuals who were ear-pierced before the age of 11 showed low chances of developing keloids. A keloid is a kind of scar characterized by a formation of thick, red-brown fibrous tissue at the site of injury. The difference with a normal scar is that keloids are highly pigmented and are slightly raised while normal scar tissues aren’t.
Constructing age categories provides valuable details about the rate of keloid development among ear-pierced individuals. A predictable trend in keloid growth was documented on the following age groups: 1 to 10, 11 to 18 and 19 above. 22.2% among children who had their ear-pierced between age 1 and 10 developed such blemishes, while the figure increases as the age advance. Those who have undergone ear-piercing between 11 and 18 shows a dramatic 83.3% increase in scar tissue development. An irregular figure of 66.7% turnout appears on subjects who were at least 19 years of age and 25% for infants during which ear piercing was conducted.
Although some observations remain inconclusive, it can be assumed that the earlier the incision was made, the more that the body is able to cope up with the damage and restructure the proteins that were displaced and restore its previous physical appearance.
The reason for this fast healing process is that young people have young skin cells that actively replace the old and damaged ones at a more rapid pace than an old person. As people mature, there seems to be a slower Elastin and collagen fiber output in their skin. That’s why scars and other skin blemishes brought about by injury or accidents becomes even more prominent at old age, since the skin gradually loses its elasticity.
As most keloids are painful, itchy and grossly unfashionable, there are several treatments that have the purpose of diminishing the symptoms of this condition and also lighten the scar to make it more like the surrounding normal tissue.
BIO SKIN CARE cream is a topical cosmetic product which not only diminishes the characteristic color pattern of keloids but also helps the body in its self-rejuvenating properties.
It contains biological activators that signal the body’s natural healing process as you were 10 years old.
This substance along with the body’s natural healing power reduces the blemish’s visibility overall.
This revolutionary product works for all types of keloids, severity and depth. NO matter how long you have been languishing on that disturbing keloids, the benefits you will gain from the charismatic usage of this product will surely lessen, if not completely remove, that insightful scar away.
Many treatments are available for use in the removal of scar, including surgical removal and laser treatments. But, in many cases they are so invasive that they lately develop in a huger Keloid than was removed.
With these in mind, doctors are now recommending to conduct ear piercing at a younger age in order to minimize the chances of developing some form of keloid scars, and encourage the use of effective topical keloid removing products such as BIO CARE SKIN CARE cream which was effectively formulated to keep that disfiguring keloids away.

#Diet #Health #Fitness #Exercise #WeightLoss #Nutrition #fatburning #Workout #fatloss, ear drum, ear pain, ear ringing, ears, ringing, ringing in ears, Tinnitus

Your Dog or Puppy Will Thank You If You Read This Guide to Canine Parasites and Diseases

Your Dog or Puppy Will Thank You If You Read This Guide to Canine Parasites and Diseases

Evil bunny
Source: Flickr

Even if you give your pet the good things he needs such as a good amount of physical activity and good foods for him, you need to realize that your pet can still become sick. The best way to help you pet is to make sure that as soon as you notice something wrong that you take care of it. For example, the symptoms that you may feel yourself when feeling sick, such as diarrhea, lack of appetite or a look of being out of it can be a sign that he has a bug. But, on the other hand, if the symptoms last more than a few days, it’s time to call your vet. They may have something more serious such as parasites or an infection.

One of your first concerns should be when you pet has diarrhea. This is very important to notice especially in puppies. Again, it may seem like he just has a bug, but it can also signal that there is something more wrong such as a virus, parasite or bacterial infection. While a change in the type of food the dog eats or just the stress he is under can cause it, it’s important to take steps to protect your animal when he has diarrhea. You need to insure your pet, especially your puppy, does not dehydrate. If the condition lasts for more than a day or so, you should call your vet. You may need to collect a sample for the vet so that he or she can figure out what the problem is and how to treat it.

What about a dog with what looks like a cold? Dogs that are coughing or have discharge coming from their nose are often suffering from a URI (Upper respiratory infection.) These are caused by a virus or bacteria that are lurking in the air. It is important for you to realize what is happening with your dog, for your sake and the pets. What they have is something they can pass on to you and your family as well. Some pets can develop dehydration or even develop pneumonia. Dogs that are exposed to a shelter like situation can also contract other respiratory diseases such as Bortadella or kennel cough. Rest and some proper care can have the dog over this disease within a few days. You can have your dog vaccinated for this condition which is a great thing to do for anyone who uses a doggie daycare of needs to use boarding shelters for when you travel.

Most municipalities will require that all dogs receive a certain number of vaccinations. These are very important to your dog’s health. They help to prevent more deadly diseases from affecting your pet. For example, parvovirus, distemper and rabies are diseases that can be vaccinated against. Your dog will likely need to have a booster vaccine every year or so to protect them continuously. Doing this protects you and the dog as well as other dogs in the area.

Parasites can also attack and harm a dog. For many dogs, there are a number of parasites that can affect them. In order to monitor for this, your dog will need to be seen by a vet regularly and the vet is likely to need you to provide them with a sample of fecal matter. A good thing to watch for is small rice sized granules in the dog’s bedding or near its anus. This is a sign of worms and your pet needs to be seen by a vet to help stop the problem.

But, that’s not all of the parasites that can infect your dog. On his skin there can also be parasites. For example, mange and sarcoptic mites are critters that like to live here the hair follicle and on the skin of the pet. Ear mites live inside the pet’s ear. They can really cause your dog pain and should be taken care of. You may not be able to see them, either. If your dog is uncomfortable or is scratching quite a bit, even skin biting, there are most likely parasites that need to be taken care of. Of course, there are also fleas to contend with.

You should always consult a qualified veterinarian if you are concerned about your pet’s health.

#Diet #Health #Fitness #Exercise #WeightLoss #Nutrition #fatburning #Workout #fatloss, ear drum, ear pain, ear ringing, ears, ringing, ringing in ears, Tinnitus

Dog Sicknesses Symptoms & Diagnosis

Dog Sicknesses Symptoms & Diagnosis

The downside of dog ownership is that communication can sometimes be a guessing game. This is particularly true when your dog is not feeling well.Sometimes your dog may just be “off” – not as energetic or acting odd. This may be nothing but it could be a sign of a serious health issue. Educating yourself in the signs that indicate all is not right with your dog can mean the difference between life and death.

Bloat:
If your dog’s belly starts to swell for no apparent reason, this could be an indication that she is suffering from Bloat – a condition in which the abdomen fills with gas to the point that it will become tight enough to play like a drum. This is a very serious condition as it can decrease her circulation and must be treated by a vet immediately.

Fainting:
Often related to heart disease, fainting can occur when your dog gets excited and his heart has failed to pump enough blood to his brain. Fainting can also be caused by low glucose levels in the blood which is often a result of strenuous exercise. Either way, if your dog faints, take him to the vet ASAP.

Falling:
When a dog falls over for no apparent reason, it can be an indication that she has an inner ear infection. This is very treatable and can be cured with a trip to the vet and a course of antibiotics.

Heat Stroke:
One of the most common summer ailments dog suffer from is heat stroke. This can come on very rapidly even if your dog has not been outside in the heat for a prolonged period of time. If your dog shows any of the following signs, move him to a shady spot and pour cool water all over his body and then take him to the vet immediately:

* Heavy panting
* Glazed eyes
* Rapid pulse
* Bright red gums
* Unsteadiness
* Vomiting

Shock:
A dog can suffer from four different types of shock: hypovolemic, cardiac, neurogenic or septic. All four exhibit similar symptoms including:

* Pale mucous membranes (inside of the mouth, gums, eyes, etc.)
* Weakness
* Rapid pulse
* Tangible loss of heat to the extremities, particularly the ears.

The most common type of shock is hypovolemic, occurring when there is not enough blood circulating throughout the body. The cause can include internal or external bleeding or poor circulation. Cardiac shock occurs when the heart cannot pump blood fast enough. Neurogenic shock, although rare, can occur when the dog suffers a massive brain or spinal cord injury. Septic shock occurs when an infection has reached the blood stream.

If your dog exhibits any of these symptoms or experiences any type of injury that can cause shock, take him to the vet immediately.